Where Should You Start?
You may be asking yourself, “What do they mean by videos that actually work”? A successful video marketing campaign is one that starts with the goal in mind. We help guide businesses through the process of defining key goals in the beginning of the video production process to make sure that your video will be successful before we even press record. There are many different types of video that businesses can use to grow. Just below are a few of our favorite types of videos for helping businesses grow. To get a video marketing plan tailored to your business’ needs, please reach out!
Content Marketing
The well known adage of, “Content is King”, reigns true with video as well. The more that you can educate and engage your current customers and future prospects with video, the easier it is to build a loyal fan base.
Product Videos
In a highly saturated digital marketplace, differentiating your business’ products is more important than ever. Product videos are a great way to excite and educate your audience about your current products and new product launches.
Testimonial Videos
One of the biggest challenges hindering potential customers from buying your product or service is trust. That is why testimonial videos are so powerful! Share real success stories with potential customers and it will lead to more sales.
Want More Inspiration?
We have our own video studio ready for your next video shoot. Reach out to see how we can use the space to create video content for your business’ marketing needs.
Kickstarter Video
Over the past decade, crowdfunding has become incredibly popular. Kickstarter has been at the forefront of the online crowdfunding movement and has help thousands of businesses and individuals bring their new ideas to life. We had the opportunity to create a Kickstarter campaign video for the San Diego based 3D Printer company, Cubibot. They were backed by over 2,000 people and raised $648,311.
Brand Video
Creating a brand video can be a great way to show people who you are and what your brand is all about. Often this includes the story of the company, who they are, the people they serve and the problem they help overcome. Sometimes though it can be compelling to create an inspiration video that shares values and vision of who you are and how your customers relate to the brand. This is the direction we took for our Inspiration video, “Never Hold Back, Life’s an Adventure.”
